The
Organization's Governing Ideas
Yonatan
Reshef
School of Business
University of Alberta
Edmonton, Alberta
T6G 2R6 CANADA
VISION is the WHAT? - the picture of the future we seek to create
MISSION/PURPOSE is the WHY and HOW - the organization answers to the questions: "Why do we exist?" "How will get there (to the future described in the vision statment)?"
CORE VALUES answer the question: "How do we want to act, consistent with our mission, toward achieving our vision?"
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Relevant
Questions How do we develop a vision? How do we enroll others? How do we achieve consensus? How can we turn our governing ideas into a driving/energizing force? |